Direct mail is widely recognized by marketers as among the most effective ways to build brand loyalty, promote products and…
I recently had an interesting exchange on social media with a digital marketing expert about the value of print today.…
The United State Post Office has launched a series of mailing promotions and incentive programs for 2019. As in years…
On October 10, the United State Postal Service filed notice with the Postal Regulatory Commission (PRC) for price changes that…
With the 2018 election season in full swing, political marketers are making their final decisions about where to spend campaign…
Just a few years ago, the value of printed catalogs was being questioned. With the growth and influence of e-commerce…
Many advertisers, and all of our best customers, recognize the value and effectiveness of direct mail in their marketing campaigns.…
I recently attended a seminar in Troy, Michigan put on by the US Postal Service. The session was hosted by…
Direct mail marketers can now send a digital preview image of their print piece in an email to recipients with…
On Thursday, November 9, the Postal Regulatory Commission (PRC) approved the postage rate increase that is scheduled to go into…